In studio ·
All work

Web design · Motion · 2025

Push Point, in browser.

The companion website for Push Point — a tight, six-screen walk through the brand that lets the motion system do the heavy lifting. No hero carousels. No scroll-jacking. Just the product, moving.

Role
Design & animation
Discipline
Web & motion
Year
2025
Screens
6 principal

About the project

A website that behaves like the brand it’s selling.

The identity set the tone. The website just had to keep up. I built six principal screens, each designed to earn its own scroll position — no fluff sections, no stock animations, no third-party chrome pretending to be a product.

Every transition was animated against the same motion grid as the brand system, so the site feels like a continuation of the product rather than a marketing layer bolted on afterwards.

Deliverables: design system tokens, six animated screens, Lottie files, a handoff document the engineering team didn’t send back with questions.

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